“Can I Show You a Near Foolproof Way to Launch High Converting Offers Like Clockwork?”
Raise your hand if you would like to:
- Virtually eliminate the risk your next launch flops
- Generate a flood of sales using the products and content you already have
- Dramatically boost conversions without resorting to unethical practices or flash in the pan ‘tricks’ that will be outdated by next month
As The Research Copywriter, my job goes a lot deeper than just putting words on a page.
Instead, I dive headfirst into the trenches to identify exactly who you market is, and precisely what messaging will inspire them to pull out their wallets and BUY.
One Size Fits All Marketing Is DEAD
Because in the “I’m a unique snowflake and so are you” era, shotgun approach, one size fits all marketing just isn’t going to cut it.
Consumers don’t want “dog food” these days. They want a grain free, ethically sourced, organic chicken blend for poodles with stomach issues.
Fortunately, you don’t have to figure all this stuff out on your own. That’s what I’m here for.
Because when you know your market like the back of your hand, and I mean every hair follicle, hangnail, and knuckle scar…
Understanding Is the Key to High Converting Sales Copy
Lighting a fire under your prospect’s ass, until they practically beg you to take their money, becomes a matter of pushing the right buttons.
But if you don’t know what buttons to push, you could spend weeks – if not months or YEARS – trying to test your way to success. The result?
- Failed launches
- Limp conversions
- And no money
When you understand the emotions that drive your prospects actions and behaviors, however, you can:
- Release products with confidence (given the market has already told you exactly what they do and do not want)
- Create messaging that resonates with the prospects most likely to buy your widget (given you know exactly what language they use to describe their fears, problems, and desires)
- Magnetically attract would-be buyers because your content and copy match the ‘conversation that’s already taking place in your prospect’s mind’
Ya see, what I do isn’t magic. In reality, it’s painstaking work.
Pouring over 50,000+ words of survey responses.
Spending hours and hours on the phone, interviewing leads and prospects.
Prodding them to reveal secrets even their spouse doesn’t know.
But digging this deep is unavoidable. Because when you dive into the data, a funny thing happens: Patterns emerge.
Push Their Buttons…Ethically
Identifying patterns in the data is the key to creating high converting copy. Why?
Because once you know what ‘activators’ will inspire the largest number of prospects to buy, all you have to do is push the right buttons…and bam!
Ok, there’s more to it than that. But to truly explain, I’d have to bore you to death with explanations of quantitative and qualitative analysis, phone scripts, and statistical relevance.
And I’m guessing you’re more interested in the end result – high converting sales copy – than a bunch of data analysis talk.
Curious to see if my unique research process can help YOU create your next hit product?